Kimberly-Clark reviews global baby care creative account

September 19, 2019, 6:53 pm

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Latest News - AdAge • September 18, 2019, 9:53 pm

Kimberly-Clark Corp. has launched a creative review for its global baby care business, according to people familiar with the matter. Incumbent WPP, including longtime Huggies agency Ogilvy, is…

The Weekly Wrap: How to Go Off Script AND Stay in Compliance

Content Marketing Institute • September 13, 2019, 10:00 am

This week Robert Rose gives a fresh take on a publisher who broke the mold to achieve remarkable growth. He talks practical compliance with an intellectual property authority and shares a content…

Facebook Campaign Budget Optimization: What Marketers Need to Know

Social Media Marketing | Social Media Examiner • September 18, 2019, 10:00 am

Are you ready for the biggest fundamental change to Facebook advertising in years? Did you know Facebook is making campaign budget optimization (CBO) the default for Facebook ads? In this article,…

The armed robber meme is some nice morbid fun

Social Media • September 3, 2019, 2:36 pm

Looks like absolutely no one on Twitter would do well in an armed robbery situation. In a meme that's basically an extremely dark version of the Meryl Streep call-and-response pic, people are sharing…

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Facebook rolls out more ‘playful’ ad formats: Friday Wake-Up Call

September 20, 2019, 7:06 pm

≫ Next: 100,000 videos removed from YouTube after violating hate speech policy

≪ Previous: Kimberly-Clark reviews global baby care creative account

Facebook rolls out more ‘playful’ ad formats: Friday Wake-Up Call

Latest News - AdAge • September 20, 2019, 10:00 am

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily…

Behind Airbnb’s purchase of HotelTonight and push into hotels

Latest News - AdAge • September 19, 2019, 8:25 pm

It’s all coming true. Rumors about an Airbnb IPO have been swirling for years—today, the travel giant confirmed its plans to go public next year. The company was also expected to push further into…

2019 Rugby World Cup Google Logo

Search Engine Roundtable •

On Google's home page is an awesome Doodle for the 2019 Rugby World Cup. It is live in many countries, not all. The logo shows Rugby players playing on a green field with the Google logo in it.

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100,000 videos removed from YouTube after violating hate speech policy

September 21, 2019, 8:20 pm

≫ Next: Google "Friends" Easter Eggs

≪ Previous: Facebook rolls out more ‘playful’ ad formats: Friday Wake-Up Call

100,000 videos removed from YouTube after violating hate speech policy

Social Media • September 4, 2019, 7:43 pm

After consistent backlash for maintaining abusive and offensive content on its platform, YouTube cleaned a record amount of comments and channels this quarter. Read more...More about Youtube,…

Local Business Facebook Ads: What Marketers Need to Know

Social Media Marketing | Social Media Examiner • September 20, 2019, 10:00 am

Do you want more foot traffic for your local business? Wondering how Facebook ads can help? To explore what local businesses need to know about Facebook ads, I interview Allie Bloyd on the Social…

Crown Princess Victoria Of Sweden Was At Google Sweden

Search Engine Roundtable •

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Google "Friends" Easter Eggs

September 22, 2019, 8:34 pm

≫ Next: Google: Dates In URLs Are Fine

≪ Previous: 100,000 videos removed from YouTube after violating hate speech policy

Google "Friends" Easter Eggs

Search Engine Roundtable •

If you search for some of the character names from the show Friends on Google you may see some easter eggs. The list of queries include Chandler Bing, Phoebe Buffay, Rachel Green, Ross Geller, Monica…

How to Onboard Clients with Immersion Workshops - Whiteboard Friday

Moz Blog • September 20, 2019, 12:09 am

Posted by HeatherPhysiocSpending quality time getting to know your client, their goals and capabilities, and getting them familiar with their team sets you up for a better client-agency relationship.…

Failure Is Always an Option (and an Opportunity)

Content Marketing Institute • September 18, 2019, 10:00 am

Like most things, content marketing is an inexact science. Even the best of us are not immune to failure. But do we dare admit it? (Well, this author does.) And how can we benefit from mistakes?…

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Google: Dates In URLs Are Fine

September 23, 2019, 8:39 pm

≪ Previous: Google "Friends" Easter Eggs

Google: Dates In URLs Are Fine

Search Engine Roundtable •

John Mueller and the Google webmaster account (probably also John Mueller) said that having the date in your URL is fine. In fact, many publishers do just that because having a unique ID in the URL…

The Unconventional Way to Grow a Facebook Group With Facebook Ads

Social Media Marketing | Social Media Examiner • September 23, 2019, 10:00 am

Want to grow your Facebook group membership? Looking for a strategy that works? In this article, you’ll discover how to use an underutilized Facebook ad campaign type to attract new members to your…

Demand Gen Rises When Quality Content Meets Good Tech

Content Marketing Institute • September 23, 2019, 10:00 am

Demand generation and audience engagement solutions can streamline the journey from awareness to intent to conversion. We continue our monthly #ContentTECH series with a chat about how to take this…

Why You Should Do This Helpful SEO Audit Once a Year

Content Marketing Institute • September 19, 2019, 10:00 am

SEO audits of your website can be tedious and time consuming. And it takes time to see results after you make fixes. But they’re necessary to drive success on your site. Can you commit to doing this…

The Weekly Wrap: All About How to Win at Presenting

Content Marketing Institute • September 20, 2019, 10:00 am

This week, Robert Rose raps on the benefits of including a “B” story in business-case presentations; explores troubling data on trust in online news; and delivers a double dose of tips for overcoming…